Drain the morning puffiness swallowing your peepers with a cool shot – from submerging your face in ice cubes and cucumber (a Kate Moss trick), to dabbing cold eye drops around the eye area (a MAC makeup artist tip).
Brighten dark circles
Shadows will set your eyes back, literally. Colour correct dark circles with an illuminating concealer a shade slightly lighter than your foundation to lift and brighten. Remember to take it down to your cheek in a 'V' shape, in order to brighten up the whole face
Always curl your lashes
This instantly lifts lashes and therefore widens your eyes. Our favourite curler, expensive, yes, but it's a keep-forever tool that'll pay you back in complements.
Brighten the waterline
While black liner inside the lower eyelids will close your eyes, a brightening neutral shade will open them. We're not talking white, but a creamy flesh-coloured tone will conceal redness infallibly.
Contour the crease
As you would shade your cheeks to give them definition, contour your eyelids to give them secret shape. Sweep an eyeshadow shade slightly darker than your natural skin tone along the crease of your eyelid.
Highlight the inner corners
Apply a touch of iridescent shadow or highlighter to the inner corner of your eyelids (near the tear ducts) and below the arches of your brows. This will instantly open your eyes making them appear wider.
Use lengthening mascara
Mascara is THE magic wand for making eyes look bigger and if you use only one product make it this, but try a lengthening formula over a thickening one. For added oomph try sticking 3-4 individual lashes to the outer corners of the eye to create a cat eye shape.
Draw fine lines
Draw your liner as close to the upper lashline as possible and don't enclose your eyes by lining all the way around – especially at the bottom. Increase the thickness gradually towards the outer corners. The elf Intense Eyeliner has a flexible tip which makes this precision a doddle.
Wing liner up and out
Extend your lines at the outer corners of your eyes with an up 'n' out technique. Try not to go too thick with your eyeliner, as this can often look a little heavy on smaller lids.
Frame your eyes
Never underestimate the importance of maintaining a strong brow shape – they're the coat hangers of your face! Have them professionally shaped and try the catwalk model trick of brushing them up to open your eyes.